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Mobile Optimization: A Boon or Bane?

Feb 6, 2014 5:29:40 AM / by Marmik Ajmera posted in Drupal, Magento, mobile optimization for website, mobile optimisation, responsive design

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Have you'll heard of the phrase 'you can like me, you can hate me, but you cannot ignore me.'
Well this definitely holds true for mobile optimization. Whether you think of it as a fruitful upgrade or an unnecessary spend, mobile optimization has become a must.

In a research conducted by Silverpop, worldwide tablet shipments are estimated to grow 70% in 2014 and increase by over 300% over  a five year time from 2012 to 2017. Mobile phones will show nice 80% growth over the same five years and smartphones will capture a greater share of the market. PC shipments are forecasted to decline by 20% over five years.

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