User preferences and user trends in the eCommerce space are constantly changing. But one thing that all customers want is a great user experience while shopping online. One way to enhance the user experience is by providing as much content as possible about the product, new trends, tutorials, product demos, customer reviews, etc. to the customer. For eCommerce stores and marketplaces, content is king, as it can significantly impact the conversion rates.
As more and more people access the internet via mobile devices, responsive website design has seen a widespread adoption in the last five years. If the words responsive web design (RWD) doesn’t ring any bells, don’t fret – the term was coined in 2010 and is more popular with techies rather than marketers.
(Note: This article is based on my talk on this subject at DrupalCon New Orleans as well as at various DrupalCamps)
Iksula is excited to sponsor Drupal Global Training Day at Mumbai and Indore office on 16th September 2017
A lot of CXOs in big corporations consider Drupal to be just another Content Management System. Which being true, is a very limited view into Drupal’s capabilities. Drupal is not just a CMS, it is a platform/Framework which can help companies build a lot of different types of applications and products and not just simple corporate websites. Below, I will list down 11 reasons why Drupal Content Management System can become the Go To platform for almost all needs of any enterprise.
An ecommerce solutions provider must be able to help retailers exceed their customers’ expectations by making every touch point with the brand personalized, easy, and relevant. Customers, today, are looking for more than just online product information and an option to place orders on a website or mobile application. They are looking for a platform that facilitates seamless and healthy engagement with their favorite brands, and expression of their opinions and suggestions. Such an open and flexible ecommerce platform is the need of the hour for increasing customer satisfaction and increasing business revenue. A basic ecommerce solutions company must be able to offer fulfilment methods like ‘buy online’ and ‘pick up in store,’ so that customers are happy and keep coming back to the brand.
No need to iterate the importance of page load time of an e-commerce website, the thumb rule is that page load time matters.
Drupal an Open-Source Community supported, Content Management System is currently maintained and developed by 6,30,000+ developers and users all over the globe. With huge amount of coverage on all possible aspects of Drupal, the Drupal’s Documentation team is providing great learning & right direction for people aspiring to gain an understanding on Drupal.
- Drupal Commerce is used to build e-Commerce Websites & Applications of all sizes & variations
- Flexibility is one of the Drupal Commerce forte
- Unlike the other e-Commerce solutions developed with an Application Development mentality; Drupal Commerce does not follow this static approach and rather provides a Framework based approach which is flexible enough for customization & hence highly adaptable for all sorts of business model
Have you'll heard of the phrase 'you can like me, you can hate me, but you cannot ignore me.'
Well this definitely holds true for mobile optimization. Whether you think of it as a fruitful upgrade or an unnecessary spend, mobile optimization has become a must.
In a research conducted by Silverpop, worldwide tablet shipments are estimated to grow 70% in 2014 and increase by over 300% over a five year time from 2012 to 2017. Mobile phones will show nice 80% growth over the same five years and smartphones will capture a greater share of the market. PC shipments are forecasted to decline by 20% over five years.