Infographic: Journey of Content

Posted by Himanshu Singh on Aug 16, 2018 8:23:39 AM

Content creation is usually not a standalone event, using a fixed set of inputs. It is a journey, where new data generated at different stages are incorporated in creating different content pieces. Through this infographic, we map the journey of content creation through the various stages of a product. We also observe the different types of data generated by retailers and users, which serve as inputs and insights.

journey-of-content_3 (1)

Tags: eCommerce, eCommerce Trends & Insights, Merchandising Operations, Product Conversion Rate Optimization

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