Bounce rate: Is it costing you more than you think?

Posted by Harsha Bathija on Jul 18, 2014 6:33:23 PM

Break through the jumble of web space and get your website noticed!

Bounce rate is a term that’s synonymous with e-commerce websites. It is used to calculate the number of customers who enter the site and leave without viewing other pages. If your website has a high bounce rate, chances are the posts are too much of a rant or the pop-up windows are too many. You need to create unique content and use professional quality pictures to get higher traffic. Here are some factors you need to look into to make your website stand-out from the clutter that’s already present.

Bounce rate: It could be costing you more than you think.

In the era of smartphones and advanced technology, customers are always looking for an easy web browsing experience. Today, everyone has Android phones that support Microsoft Office and common web browsers. Therefore, planning a mobile website that’s easy to download can really help you in the long run.

Now that you how important bounce rate is, you can share this article with anyone you who’s starting an e-commerce website. In case you have any queries, please use the comment boxes below the blog.

Tags: eCommerce, Magento, Merchandising Operations, Product Conversion Rate Optimization

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